Floral Icon Kirsten VanDijk on Why She Chooses Sideau®

When a floral icon like Kirsten VanDijk endorses a product, the floral industry takes notice. At No Plastic Floral Foam!, we are thrilled to see leading florists recognizing Sideau® as the plastic-free floral block that is reshaping sustainable floristry. Kirsten and many of her colleagues are embracing Sideau® for its versatility, reusability, and commitment to a greener future.

Kirsten VanDijk’s Perspective on Sideau®

Kirsten VanDijk, a key figure at New Age Floral and an influential floral educator through her Project Flower Show on Facebook, has incorporated Sideau® into her designs in innovative ways. She uses the block both hydrated and dry, even shaping it into decorative pieces such as a heart.

Why Florists Like Kirsten Are Making the Switch

"I love this 100% natural material first because it replaces the single-use plastic floral foam but also for its natural beauty. The brown striations of the basalt fibers remind me of the salt mines in Romania.

Sideau from Agra-Wool holds A LOT of water, so I can count on it for table designs and works meant to last multiple days. That the cuttings I might use will root up in the medium is AWESOME!"

The Floral Industry’s Need for Sustainable Mechanics

"With mindful attention, this innovation can be used more than once and over time breaks down in the compost. It has multiple applications which, in my book, is just what we need in the floral design industry today."

Florists are increasingly turning to plastic-free floral foam alternatives to reduce their environmental footprint. Sideau® is leading this movement by offering a biodegradable, reusable product that supports a circular economy within floristry.

Watch Sideau® in Action

New Age Floral's Kirsten VanDijk put Sideau® to the test in this short video showcasing its superior water absorption and usability.

Florists Around the World Are Embracing Sideau®

Florists like Lynne from The Posy Patch and Rebecca from Rebecca Raymond Floral are also discovering the benefits of Sideau®. Check out their experiences below:

Why Sideau® Is the Future of Floral Design

• Biodegradable & Compostable: Breaks down naturally without harming the environment.
• Reusable: Florists can use Sideau® multiple times, reducing waste.
• Water-Retaining: Holds moisture effectively, extending the life of fresh flowers.
• Plastic-Free: Eliminates reliance on single-use plastic floral foam.

Join the No Plastic Floral Foam! Movement

No Plastic Floral Foam! is committed to supporting florists who want to create without plastic waste. By switching to Sideau®, florists like Kirsten VanDijk are leading the industry towards a more sustainable future.

Are you ready to make the switch? Learn more about Sideau® here.

This article was first published on Thursd.com.